measuring brand advertising image

Measuring brand advertising. Are YOU doing it correctly?

Measuring brand advertising Marketing can be complex.  And it can certainly be…


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5 tips for the advanced email marketer

Email is a standard tool in the marketer’s arsenal, but as inboxes increasingly…


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The Essentials of Email

Email marketing is one of the fastest and most effective ways of reaching your…


GDPR how do your customers feel about you now

GDPR - How do your customers feel about you now?

“Is this goodbye?” “Can we still talk?”  “Please don’t go.” As a consumer, you…


Image of Customer Segmentation

Stop focusing on your high value customers

You know who your high value customers are.  They’re ones who shop most…


Personalise your website for every customer image

Personalise your website for every customer

Marketing is all about building relationships with your customers. Shopkeepers…


Data IQ Awards image

We are sailing - R-cubed's night out at the Data IQ Awards.

Some of the R-cubed team had the pleasure of attending the Data IQ awards…


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Is your sign up form compliant?

The General Data Protection Regulation (GDPR) comes into force on 25th May…


Analysis Data IQ Awards Slogo

Costa and R-cubed shortlisted for Data IQ award

Coffee.  Analysis.  What do they both have in common? The answer is that they…


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Is Google about to put an end to Independent Attribution?

In short – the answer is … No, Independent Attribution can still be achieved.…