FastStats for beginners
Quick, powerful customer insight for better marketing Today’s marketing is all…
Don't build a Single Customer View...
…until you’ve read this article. A Single Customer View (SCV) is an essential…
Enhancing the Customer Journey
- One Step at a Time
STEP 3 - The Purchase Experience
Have you mapped out your customer journey communications? A well thought-out…
R-cubed awarded Apteco Premium Partner status!
As a long term partner with Apteco, we’re delighted to announce that we’ve just…
Enhancing the Customer Journey
- One Step at a Time
STEP 2 - Planning and Consideration
Have you mapped out your customer journey communications? A well thought-out…
Is the LNER Customer Journey just the ticket?
At R-cubed, we like to think we know a thing or two about customer journeys.…
Direct Mail - Dead and Buried?
Direct mail used to dominate direct marketing. Companies such as Capital One…
Enhancing the Customer Journey
- One Step at a Time
STEP 1 - AWARENESS
Have you mapped out your customer journey communications? A well-thought-out…
The Importance of Control Groups
- It's time to take control
Given that we’re in the business of improving our clients’ marketing…